An IDF Spokesperson NCO
Staff Sergeant B, currently the deputy spokesperson of the 80th Division has played a key role in the IDF Spokesperson’s Unit, using his passion for communication and diplomacy to help shape messages sent through the IDF. He shares his story with us and the unique responsibilities that come with the role.
02.02.2025
זמן קריאה ממוצע: 3 דק'
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What brought you to the IDF Spokesperson’s Unit?
“I moved to Israel when I was about 13, so I did middle school and high school here,” Staff Sergeant B explains. “I’ve always had a bit of a passion for this world—I was always pulled toward the world of diplomacy and communications. And when I got the screening for the IDF Spokesperson’s Unit, I jumped on the opportunity,” he tells us.
“My mother, who also served in this unit, explained to me what the role entails, which only strengthened my want to get in.”
What does it necessarily mean to be a Spokesperson in the IDF?
"I think it really depends. You have so many sub-roles that you can do in the role," he explains to us. "I think everyone has their own sort of niche that they deal with. As a basic soldier, you are one of the first connections between the IDF and the greater Israeli and international media. We're the ones that bring it out to the world. Without us, nobody would have a good picture of what the IDF does." He adds, "Our job is to give a clear and transparent photo of what we're doing."
What moments have defined your service so far?
“In my current role, a lot of my work is in front of civilians living in the area that my brigade is defending,” Staff Sergeant B tells us. “Something we’ve been doing is making sure that when there are events—whether good or bad—citizens get information directly from the IDF.”
“It's one of those moments where small things make an impact." He shares. “It’s definitely something that makes a difference for the basic civilian living in a small village or town. They know the IDF is there for them.”
Tell me how this role affected you on a personal level
“This role has affected me in a multitude of ways.” “I went from somebody who’s a bit less informed, putting a second thought into what goes on in the world and what goes on in my personal life," he explains. “This gave me a wider and broader understanding of what happens in my country, and on a more personal level, it gave me a work ethic, purpose, and something meaningful that I can hold onto and say, I did amazing things and I was a part of the IDF, making sure we were getting the news out to the world."
“It might not be the soldier out on the front lines, but it definitely has its importance in the world."
What would you say to someone who’s thinking of wanting to enlist into this role?
"It's not an easy draft, and it's not an easy role to be in, wherever you are," he reveals. "You need to want to be in the role. It can demand a lot of work and effort sometimes, and you need to enjoy it to get the full experience, in my opinion."
"But if you like it and it fits you, it's one of the greatest roles you can ask for, in my opinion, and I think it's something that can give you a lot on a personal level." "At the end of the day, if you like it, it's 100% worth it and 100% something you should consider doing."
What's the message you’d like to convey through this interview?
"If this role fits for you, 100%, it’s worth going into it. And I think that it’s something that can give you so much, and you also give a lot back to your country." "I love what I do," he tells us with a lot of grace.

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